Case Study: SaaS Website Design For Freight Claims


Sargent Branding was tasked with creating a 3-Week Website for Freight Claims. Freight Claims is a SaaS company that helps businesses manage and optimize their shipping freight claims efficiently and cost-effectively through a user-friendly platform with robust features.

The Challenge

Before working with us, Freight Claims’ SaaS website was outdated and lacked a cohesive design. There was no intentional copywriting that conveyed the company’s core message. Because of this, the website was not adequately highlighting the company’s robust software platform or providing potential customers with the information they needed to make an informed decision. 

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The Results: SaaS WordPress Website Design

To address the unprofessional website design and poor copywriting, our team reimagined Freight Claims’ website from the ground up. We began by giving the website a fresh SaaS website design that was more reflective of their brand’s powerful visual brand, imagery, and colors. We then focused on creating engaging, relevant copy that focused on Freight Claims’ software benefits and features in a clear and concise way. To ensure maximum performance, we optimized the website for speed and improved its SEO capabilities with a WordPress blog.



We successfully delivered a modern, efficient, and user-friendly website using our signature 3-Week Website process. Freight Claims has seen an increase in web traffic and conversions since the website launch, which is a testament to our team’s hard work and dedication. At Sargent Branding, we take pride in our ability to create and deliver a website that meets our client’s expectations. Our team worked diligently with Mike over 3 weeks to redesign and launch his new performance-driven on-brand SaaS website design.

Visit Freight Claim’s New Website

“I am very impressed with the new website and the job Cortney has done! His work was thorough and completed in a timely manner. His attention to detail is commendable and I appreciate the hard work he put in to make sure the job was done right. I have gotten lots of compliments on my new site! Cortney, thank you for your dedication and commitment to excellence!”
Mike S.
CEO, Freight Claims
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